General Motors says that they have learned a lot since the Chevrolet Volt electric concept was introduced a few years back. Paramount among these new revelations is that not all green vehicles are created equally, and not all customers looking for an eco-friendly ride really want the same thing. Some may want a full-fledged automobile with all the trimmings that just happens to get great fuel mileage while some more hardcore environmentalists may be willing to give up the finer things in life in exchange for the ultimate in efficiency.

With that in mind, GM created a new Eco Initiative Project with the goal of understanding what eco-minded consumers really want. Among the first designs is the Bare Necessities Truck. It strips the automobile down to just its essential bits. Obviously these are nothing more than drawings at this stage.